Playing with AR & Vuforia

Augmented reality is one of the next big thing. It’s been present since a while (do you remember all those old cool Flash experiments in the browser?) but nowadays the tech is almost ready to blow our mind!

The Google Glass raised many criticism concerning private life but companies were very confident about the technology. Then the Microsoft HoloLens came on the market, but its pricing made it unaffordable for individuals.

During the same time, many companies tried to make AR working on devices: Google with special devices (Google Tango) and Vuforia established itself as a leader thanks to its SDKs. Apps & SDKs contiuned to improve during those last years (thanks to device performances and better cameras), but finally, this year, Apple with ARKit and then Google with ARCore show this technology was ready (on high end devices).

Maison Tangible
Guillaume Bertrand from Atelier Supersenor and 3615 Senor an artlab / hackerspace at Besançon, asked us to help him on an AR application. We’re glad to release the app for iOS and Android. Watch it in action:

Please help them to make their next collection live!

Lynx Optique
With James Bang, we made an AR app for a brand of optical shops with winning moments. After a digital form, visitors seek for a marker in the shop and once they found it scan it via an iPad. A cool Kinematic Inversion animation is displayed on the marker with the result. Here is the proof of concept:

And you what are you making with AR this days?

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